Plenty of Christmas cheer for online retailers.

The strong Christmas period came as a relief to online retailers, with many claiming that discounts and special offers enticed people to shop via the internet as opposed to the high street.

Giles Harridge, co-founder of GettingPersonal.co.uk, told netimperative.com that sales shot up by 65 per cent compared to the same period in 2008, with personalised gifts a big seller, along with calendars and football books.

He claimed that customers were also drawn in with the parcel delivery offer his company had set out.

"The increase in sales is the culmination of several things, but in essence it's our unique product offering and excellent service that counts. On many lines, we were even able to offer a premium Christmas delivery courier service on orders placed up to lunchtime on December 23rd," he told the website.

According to the latest figures from the Interactive Media in Retail Group (IMRG) Capgemini e-Retail Sales Index, consumers spent the equivalent of £88.93 each buying goods over the internet last month.

Posted by Mark Moore


Article Added: 27/01/2010 09:19:11